90+ MAY MARKETING IDEAS FOR ANY BUSINESS OR APPLIED BUDGET FOR YOU.

90+ May Marketing Ideas for Any Business or Applied Budget for You.

90+ May Marketing Ideas for Any Business or Applied Budget for You.

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and creatively engage your audience—especially on social media.

That’s right. I’m not just talking Mother’s Day or Cinco de Mayo. There’s National Limerick Day. Honor Our LGBT Elders Day. Small Business Week. Mental Health Awareness Month. Asparagus Month!?

Month-long observances in May
In May, we celebrate, appreciate, and raise awareness for quite a lot. Here’s what we’re working with:

Health

ALS
Arthritis Awareness
Better Sleep
Blood Pressure Education
Bladder Cancer Awareness
Borderline Personality Disorder Awareness
Brain Cancer/Tumor
Celiac Disease
Cystic Fibrosis
Correct Posture
Dental Care
Ehlers-Danlos Syndrome
Employee Health and Fitness
Fibromyalgia Education and Awareness
Healthy Vision
Hepatitis Awareness
Huntington’s Disease
Lyme Disease
Lung Health
Lupus Awareness
Maternal Mental Health
Meditation
Melanoma/Skin Cancer
Mental Health
Physical Fitness and Sports
Physiotherapy
Stroke
Sturge-Weber Syndrome
Motorcycle Safety
Water Safety
Wildfire Awareness
Women’s Health Care
Youth Traffic Safety
Ultraviolet (UV) Awareness
Diversity and social awareness

Jewish American Heritage
Haitian Heritage
Older Americans
Asian American Heritage
Pacific Islander Heritage
Foster Care
Military Appreciation
Speech and Hearing Awareness
Lifestyle

American Wetlands
Better Speech and Language
Be Kind to Animals
International Drum Month
Date Your Mate
Deck Safety
Biking
Chamber Music
Family Wellness
Get Caught Reading
Gardening for Wildlife
Inventors
Local and Community History
Photography
Pets
Preservation
Recommitment
Moving
Share a Story
Show Your Smile
Food

American Cheese
Asparagus
Barbecue
Egg
Hamburger
Lettuce
Mediterranean Diet
Salad
Salsa
Strawberry

Holidays and observances in May
There’s a complete list of May holidays and observances at the bottom of this post, but here are some highlights:

National Loyalty Day – every May 1
National Lumpy Rug Day – every May 3
Star Wars Day – every May 4
Cinco de Mayo – every May 5
Kentucky Derby – May 6
Teacher Appreciation Day – Tuesday of the first full week in May
Mother’s Day – May 8
Limerick Day – every May 12
Peace Officer’s Memorial Day – May 15
Do Something Good for Your Neighbor Day – every May 16
Bike to Work Day – third Friday in May
Armed Forces Day – 3rd Saturday in May
Endangered Species Day – every May 20
Geek Pride Day – every May 25
National Burger Day – every May 28
Memorial Day – last Monday of May

Here are some ways to honor them:

Do some research and identifyLGBT trailblazers in your geographic or industrial niche and write a blog post or social media fun fact post about them.
Ask your audience to share older LGBT mentorsand thought leaders in their lives.
Raise awareness about the importance of taking care of LGBT elders who may still lack the care and support they need.
Jewish
In May, we celebrate individuals of Jewish, Haitian, Asian, or Pacific Island descent. Here are some ways to do just that:

Consider learning about each of these groups and sharing your findings in a blog post or on social media.
Interview a coworker, client, or friend who identifies with one of these groups on a topic relevant to your audience.
Put a request out there to your network for individuals within those groups to write a guest post or share their experience about something with a dedicated National Foster Care Month
Contrary to what we often see in sitcoms or novels, most people grow up with varying family dynamics. National Foster Care Month is meant to bring to recognize “the important role that members from all parts of child welfare play in supporting children, youth, and families.”

Update your marketing copy to be more inclusive. For example, instead of promoting a sale for moms and dads, you may want to extend your offer to caretakers, grandparents, or guardians as well.
Post foster care facts on social media to inspire your audience to take action. For example, did you know that foster youth are seven times more likely to have depression, and five times more likely to have anxiety? There are tons of interesting (and eye-opening) statistics like this on the current state of the foster care system that your followers could find both interesting and action-worthy. This will show that your business truly cares for the cause.
Connect with local foster care organizations to find ways you and your audience could donate or volunteer. For example, many foster care parents and case workers share Amazon wish lists and more on social media to allow people to support foster children or former foster youth.

National Silence the Shame Day
This day is observed every May 5 and is dedicated to erasing the shame and stigma around mental health challenges and disorders. Consider these ideas:

Share eye-opening stats about mental illness in the United States (or the world).
Share a few resources for those who are struggling with depression
Participate in #silencetheshame textathons and fundraisers like the one below.

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